What is Google Shopping?
Google Shopping or Google Merchants, Google Product Search, formerly Google Products and Froogle, is a price comparison service launched by Google that allows for your physical products to be displayed on Google.
What the benefit of Google Shopping?
By uploading a product data sheet to Google you are able to display your products within Google Shopping, this means that if someone searches for a product you sell on Google it has the potential to appear on the shopping feed on the first result page of Google and in ‘Google Products/Google Shopping’, what’s more if you click on your listing it takes the visitor directly to that page on your website giving them the potential to buy!