A Blog is in effect a website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse chronological order.
Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages and other media related to its topic.
Blogs are one of many platforms with optimisation benefits.
Why use Blogs?
Using blog software to manage certain kinds of content on a website such as a media room, to archive newsletters, post frequently asked questions and to provide product updates can make a site that is otherwise very search engine un-friendly, become a viable source of good rankings. This applies to both regular search engines as well as blog search engines.
You must bear in mind that it does take some work on a regular basis, however the payoff can be significant.
You might think that social networking sites like Facebook and Twitter are just a way that productivity is reduced in the work place, that is partly true, however these sites can also benefit your business.
Setting up a business page on social networking sites such as ‘Facebook’ can also help to aid you in getting noticed. After you have request that people follow your page, you then have the potential to market to these people and others that join. Keeping your page up to date adding company news, product launches, software updates and more will generate interest and links to your website
Please contact us for further information: 01707 378455
- Structured content
- Easy for search engines to spider
- Inbound link magnet
- Easy to share blog content through Social networking sites
- RSS Feed URL’s
- Fresh content non search traffic
- Active community
Please contact us for further Information: 01707 378455